Digital transformation is one of the main challenges facing companies at the moment, requiring a change in the way of working and understanding of business. It is also an incredible opportunity to reach a new type of customers, build new processes, optimize costs, reduce operational risk and administrative activity. Do we understand what is behind the words digital transformation and can we use the benefits it provides or is it just a buzzword. A competitive advantage or a threat to the existence of the business, depends on the point of view and the actions we take?
This training aims to gain knowledge about what is behind the concept of digital transformation, what are the main stages and elements, risks and opportunities. Specific topics covered are:
- Objectives of digital transformation and why this is a strategic change requiring the development of additional capacity.
- Elements of digital transformation: technology, business processes, psychology of change.
- Team and motivation needed to implement the digital transformation.
- Stages of digital transformation and risks before the process.
- Managing expectations and measuring results
Objectives:
- Building capacity to transform business processes by using digital transformation;
- Practical skills and knowledge that will help to properly plan digital transformation in businesses to ensure a competitive advantage;
- Practical advice and tools necessary for digital transformation
- Examples and inspiring stories
- Certificate of successfully completed training.
Trainer: Tsanka Taneva
